Our Chairman’s Birthday was celebrated on December 20th in the office…

Which was the master plan of some of our colleagues who put up a pleasant surprise.

NIKAI SURPRICES

Nikai came out with a Price catalogue on the 4th of January, this catalogue featured prices of all our major products. The catalogue was bounded with the weekend magazine of Khaleej Times and distributed along with every newspaper.

And the weekend magazine came out with a front fold of Nikai, which was impossible to miss.

On popular demand the second’s sale was held again at the Nikai retail showroom. As soon as people came to know of the much-awaited sale, they stormed the sales counter and picked up as many products as they could. Making the sale a success.

Mamooty Hit Parade

Nikai was the sponsor of the Mamooty Hit parade. Mamooty who is the superstar of the Malayalam film industry visited Dubai, and landed in a helicopter in Al Mamzar Park where thousands of people had gathered to see the superstar. Mamooty then addressed the crowd. A special screening of his movies was done at Galleria Cinemas.

In the evening a dinner party was arranged in honor of the superstar

HIGH LIFE!!!!

Nikai has sponsored a show called "High Life Dubai" on Sony TV. High Life Dubai is a program, which is entirely shot in Dubai and features everything that Dubai has to offer, from fashion to trends, from nightspots to shopping, from celebrities to famous personalities.

High Life Dubai had produced an episode, which was exclusively dedicated to Nikai. The episode showed how Nikai has become such a popular brand, and the show also featured an interview with our Chairman.

Nikai recently changed its tag line from Makes Real Sense to “Mr. Reliable”.

Mr. Reliable is not just a tagline it’s a way ahead for the company. Mr. Reliable is a commitment to all customers!

NEW YEAR RESOLUTION

Nikai participated in the Special offers magazine, which only features special offers of various companies.

So Nikai released a price advertisement of the Side-by- Side refrigerator.

PROMOTIONS
Starting January 4th Nikai participated in the month long promotion in all Carrefour outlets and Geant.
Namely:
Carrefour Abu Dhabi Marina Mall
Carrefour Abu Dhabi Al Saqr
Carrefour Al Ain
Carrefour Shindagha
Carrefour Century Mall
Carrefour City Center
Carrefour Ajman
Carrefour RAK
Carrefour Sharjah
Geant Ibn Battuta Mall

Radio Asia Stall

Nikai had sponsored the popular Radio Asia Stall at the Global Village in the Indian pavilion on the 27th of January and the 2nd of February.

The stall activity during these 2 days included the stall being branded by Nikai, Nikai products were given away in the competitions and the Nikai radio advertisement was being played at the stall.

Nikai radio spots and promos for the activity were running on: Radio Asia's FM (94.7 FM) & AM (1557 AM) Stations